Boost Your Career in Print Media and Marketing
One of the oldest yet flourishing career options in the contemporary market is print media. Career in print media offers a lot of innovative and varied kinds of job opportunities. Journalism, Graphic Designer, Photographer, Copywriter, Editor, Proofreader etc. are the common job options in print media. Journalism in print mainly encircles the newspapers and magazines. Content writers and the editors have the best scope in this. The reporters give a gist of the news they have covered and the content writers or the editors develops it into a newspaper or magazine article. Photographers do have a lot of work in still photography and video coverage in journalism. Otherwise they are also into advertising agencies dealing with photoshoots for magazines, ads, product catalogues, hoardings brochures etc. A graphic designer generally works in an advertising agency or a publishing house mainly designing various graphics and drawings. Adobe Photoshop, CorelDraw, Adobe Illustrator, Indesign and Quark Express are the most common softwares used in graphic designs.
Recent surveys show that numerous foreign countries are investing in the Indian market. This is the fundamental reason to create a whole lot of opportunities in the BPO sector. Business Process Outsourcing is what we call as BPO. It is basically a contract of several essential responsibilities as well as operations of a business organization shared with a third-party service provider. Career in BPO comes up with two types of services: Offshore Outsourcing and Nearshore Outsourcing. Most of the jobs in BPO generally involve Back Office Outsourcing which consists of business functions within the organization like Finance, Customer Services, Accounting etc. Career in call centres is highly booming in places like Delhi, Mumbai, Pune, Bengaluru, Chennai, Kolkata and all other metro cities. Even the Tier II cities are not an exception to this. The main job description in a BPO revolves round operations which are voice-based, shift-based and data processing. Some of the most significant qualities should be there in a BPO employee as for example: Good personality, extensively fluent in English, should know one foreign language atleast, communication has to be strong and should be flexible to work in night shifts. Both freshers and experienced people are preferred for the junior as well as senior management posts. BPO’s strictly consider candidates from 18 to 26 years of age as more young a person is the more enthusiasm he has to work. Many perks, facilities, employee benefits and incentives are offered who work here.
Career in Marketing is a very broad spectrum to discuss about as the job profiles range from a low-salaried salesman to highly paid Vice-President of a company. Marketing is not just limited to a single sector...it is everywhere. Both public and private sectors have job opportunities in marketing. Some of the fundamental job profiles in marketing are: Sales Executives, Business Development Managers, Sales Managers, Corporate Communication Manager, Marketing Manager, General Manager, Brand Manager, Account Director, Media Relations Manager, Bank Manager, Regional Officer etc. People who are in the marketing sector should have the basic knowledge of the present market (depending on the products he is dealing with), good communication, understanding of consumer behavior and how to develop a brand.