How Poor Marketing Strategies Affect a Business

A marketing strategy is the backbone of any business. It generates the required awareness about your products or services among customers.

Lose Weight and Control Diabetes Using Low GI Foods

The Glycemic Index (GI) is a rating of carbohydrates on a scale of 0 to 100 depending on the extent to which they raise blood sugar levels after eating.

Earning Degrees Does Not Make One Educated

From as long as we know of human civilization, people looking to improve their skills and technical expertise went to trade schools and learned in the apprentice method.

Indian Salaries Have More Buying Power Than Foreign Salaries

Disappointed with your salary that looks small compared to H1 visa holders or people working in foreign countries? Next time when you get salary, don’t compare with the person getting more in US...

Financial Goals 4 Things to Do Before Anything Else With Your Money

It is easy to get driven by plethora of financial advertisements and articles about various products offered by many financial companies and banks.

Lessons in Management from the Ancient Roman Centurions

Though Roman Centurions have a history of more than 2100 years, they practiced many management concepts that are required for managers even today.

Know About the Evolution of Marketing

The marketing concept underwent many changes before it transformed into the current ‘Customer Centric Marketing’ avatar.

Tools You Need to Learn English

Many people are not aware of the right approach and right tools to learn English easily and quickly.

The Concept of Purchasing Power Parity

With increased globalization of markets for goods, services, finance, labor and ideas, the need to measure and compare the standards of living between countries has become important.

Choosing Between Billboard and Online Advertising

Advertisement has a great role in the success of a business. It is necessary for any business to attract customers through right advertising.